Resume
Experience
Carbonfund.org
April 2009-October 2009
Senior Communications and Marketing Specialist
- Managed website with 10,000 weekly visitors using Expression Engine and WordPress.
- Increased Twitter following by 76%; Facebook following by 67%.
- Worked collaboratively with TMobile to develop Facebook application that would calculate and offset users’ carbon footprint.
- Created web report using Google Analytics, Compete.com, Alexa.com, and Quantcast.com.
Chesapeake Climate Action Network
March 2007-April 2009
Online Communications Manager and Development Manager
- Designed and built campaign microsites. See iheartcleanenergy.org or strikeoutexxon.org.
- Worked with coalition partners to promote sold-out climate rally at Lisner Auditorium, integrated live stream and chat for online viewers. We had 1,500 attendees and over 6,000 web hits.
- Built relationships with climate bloggers, including those at Grist, Treehugger, and ThinkProgress.
- Recruited and managed volunteer to enter donation data and do fulfillment.
Washington Area Bicyclist Association
February 2006-March 2007
Membership and Development Manager
- Redesigned bicycle advocacy website, action alert emails and online newsletter to improve online presence and fundraising ability using member interviews and polling.
- Managed 8000 memberships, which includes processing about 50 new and renewed.
members each week, and sending acquisition mailings and quarterly renewals. Increased the membership by about 1000 new members in one year. - Improved reporting and database management.
Corporate Executive Board
July 2005-February 2006
Program Manager
- Assist Program Director in managing about 20 researchers to record and manage contacts
- Develop content for internal website and create administrative portal for information sharing across 20 different programs and their administrators
Websites
- StrikeOutExxon.org: Designed, developed and managed using WordPress and Democracy in Action.
- IHeartCleanEnergy.org: Designed, developed and managed using Drupal and Democracy in Action.
- KeepWinterCold.org: Implemented peer-to-peer fundraising; managed and updated content.
- SusannaMurley.com, TheLookingGlassLounge.com: Designed and developed using WordPress
- ChesapeakeClimate.org, waba.org, Carbonfund.org: managed and updated organizational sites.
Software/Skills
- Database: Democracy in Action, Donor Perfect, Constant Contact
- Programs: Photoshop, Dreamweaver, Quark, Frontpage, Microsoft office suite
- Languages: HTML, CSS, PHP, Javascript
- CMS: WordPress, Expression Engine, Drupal
Education/Training
M.A., English Literature, University of Delaware, Newark, DE (May 2004)
B.A., English and Philosophy, St. Olaf College, Northfield, MN (May 2002)
New Organizing Institute Bootcamp (2008)
Getting Ahead with Google Analytics, Lunametrics (2009)
Other Professional Experience
Freelance Graphic Designer and Web Developer, self, 2005-present view websites>>
Adjunct Instructor, Department of English, University of Delaware, Newark, DE (2002-2004)
Communications and Fundraising Associate (internship), FAIRFund, Washington DC (2005-2006)
